Friday, December 21, 2012



December 20, 2012 
The global 3-D consumer market is thriving in a dynamic environment marked by clear and discernible growth across its major platforms, including cinema, home video and pay-TV video on demand, with international markets continuing to make major contributions to the industry, according to an IHS Screen Digest Cross Platform Intelligence report from information and analytics provider IHS.
Worldwide metrics are on the rise for 3-D technology as a whole. The number of 3-D screens is up fourfold over a period of three years, while 3-D box office climbed in the double digits from 2010 to 2011. The 3-D home-video market is also showing strong growth, bucking the overall trend of a declining physical video market, with U.S spending on Blu-ray 3-D nearly doubling in 2012 from last year’s levels. More 3-D TV channels worldwide are likewise now available, including one just launched in China, with plenty of potential for expansion in the years ahead for 3-D Video-on-Demand service.

The attached figure illustrates the strides made by the 3-D consumer market in the United States in particular, in which the principal metric used for tracking is consumer spending.


“In an age where consumers have at their easy disposal a virtual treasure trove of entertainment options to draw from, the encouraging growth of the 3-D medium is remarkable to behold,” said Tony Gunnarsson, analyst for video at IHS Screen Digest. “The continuing expansion of the industry is especially significant when one considers that 3-D is but a small niche of overall digital viewing, and that consumers have to shell out considerably more money for 3-D products, which are priced at a premium and not necessarily an easy sell in these economically uncertain times.” To read more click here.

Sunday, December 9, 2012

HFR (High Frame Rate) explained!

HFR (High Frame Rate) 2D and 3D video explained | RED Camera « 423 Digital, Inc.

From RED Camera’s website
The advent of digital cinematography has opened up new creative possibilities for how motion is captured. This article explores the influence of high frame rate (HFR) video playback, along with the associated motivations and controversy, with an eye for what this might hold for the future of cinema.
BACKGROUND
Although modern cinema uses a 24 fps time base, early film was projected with a wide variety of speeds. Prior to the 1930’s, many silent films used just 15-20 fps, since this is when the illusion of continuous imagery begins. Then, with the advent of audio, frame rates were increased to the now-standard 24 fps, primarily because this was the minimum rate that would still produce acceptable audio when read from a 35 mm film reel.
In any case, the overall strategy was to use as little film as possible. None of the motivations were to maximize the viewer’s sense of realism — footage was just deemed “good enough” without being prohibitively expensive. However, with digital capture, we’re no longer bound by the same rules. Recent and upcoming productions are beginning to explore high frame rate (HFR) playback. HFR is already being used for sports and other HDTV broadcasts, and in cinema, Avatar 2 and The Hobbit are known productions targeting HFR release.
When compact discs were first unveiled, the initial reaction by record connoisseurs was that the music had too much clarity and lacked the familiar and characteristic sound of a vinyl record. This closely echoes the early feedback about HFR. Similarly, while low frame rates will always have applications, having the creative flexibility to use other frame rates is virtually always beneficial. Even though a record can be mimicked with a compact disc recording, the opposite isn’t always possible — and the same can be said for low vs. high frame rates. Although not everything necessarily needs HFR, it may eventually become another creative tool, similar to how shutter angle is used currently.
Although great progress has been made with improving spatial resolution — particularly with the advent of 4K cinema — temporal resolution also deserves more exploration, and has a similar potential to enrich the cinematic experience. After all, real-life imagery is effectively received by our eyes as unlimited fps, infinite resolution 3D footage; it’s our mind that processes this as a hybrid of video and motion-blurred stills. Higher frame rate, 4K+ footage gets us closer to that reality. To read the entire article Click Here.

Wednesday, November 28, 2012

3D Release Calendar



3D Release Calendar
A chronological listing of all upcoming 3D movies to be released theatrically.
This 3D calendar is sponsored by MasterImage 3D.
2012 3D RELEASE CALENDAR
DATE
DISTRIBUITOR(S)
TITLE
Dec 7, 2012
Applied Art Productions
Dec 14, 2012
Warner Bros. / New Line
Dec 19, 2012
Disney
Dec 21, 2012
Paramount

2013 3D RELEASE CALENDAR
DATE
DISTRIBUITOR(S)
TITLE
Jan 4, 2013
Lionsgate
Jan 25, 2013
Paramount
Feb 14, 2013
Weinstein Company
Mar 1, 2013
Warner Bros. / New Line
Mar 8, 2013
Disney
Mar 22, 2013
Fox / DreamWorks Animation
Mar 29, 2013
Paramount
Apr 5,  2013
Universal
May 3,  2013
Disney
May 10,2013
Warner Bros.
May 17,2013
Paramount
May 24, 2013
Fox
Jun 14,2013
Warner Bros.
Jun 21, 2013
Disney
Jul 3, 2013
Universal
Jul 12, 2013
Warner Bros.
Jul 19,2013
Fox / DreamWorks Animation
Jul 31, 2013
Sony / Columbia
Aug 2, 2013
Warner Bros.
Aug 30, 2013
Sony
Sep 13, 2013
Sony / Screen Gems
Sep 13, 2013
Disney
Sep 20, 2013
Fox
Sep 27, 2013
Sony / Columbia
Oct 4, 2013
Weinstein / Dimension
Oct 4, 2013
Fox
Oct 18, 2013
Warner Bros.
Nov 1, 2013
Fox / DreamWorks Animation
Nov 8, 2013
Disney
Nov 27, 2013
Disney
Nov 27, 2013
Undefined
Dec 13, 2013
Warner Bros. / New Line
Dec 20, 2013
Fox
Dec 25, 2013
Universal